Business Intelligence, Second Edition: The Savvy Manager’s Guide

Business Intelligence, Second Edition: The Savvy Manager’s Guide
  • Paperback: 400 pages
  • Publisher: WOW! eBook; 2nd edition (October 31, 2012)
  • Language: English
  • ISBN-10: 0123858895
  • ISBN-13: 978-0123858894
eBook Description:

Business Intelligence, 2nd Edition

  • Provides clear explanations without technical jargon, followed by in-depth descriptions.
  • Articulates the business value of new technology, while providing relevant introductory technical background.
  • Contains a handy quick-reference to technologies and terminologies.
  • Guides managers through developing, administering, or simply understanding business intelligence technology.
  • Bridges the business-technical gap.
  • Is Web enhanced. Companion sites to the book and series provide value-added information, links, discussions, and more.

Business Intelligence, Second Edition: The Savvy Manager’s Guide

How can a manager transform a company’s wealth of information into profits? The answer lies in this book. Business intelligence (BI) is the sum total of best practices, tools, methods, and processes used to transform an organization’s data into actionable knowledge. Written by an expert in data management and knowledge discovery to enhance business applications, Business Intelligence, Second Edition: The Savvy Manager’s Guide outlines the technical, management, and the political issues for the building a successful business intelligence and information exploitation program from the basics of a BI plan to the actual use of discovered knowledge.

Business Intelligence, Second Edition: The Savvy Manager’s Guide

  • Guides managers through developing, administering, or simply understanding business intelligence technology
  • Keeps pace with the changes in best practices, tools, methods and processes used to transform an organization’s data into actionable knowledge
  • Contains a handy, quick-reference to technologies and terminology

Following the footsteps of the first edition, the second edition of Business Intelligence is a full overview of what comprises business intelligence. It is intended to provide an introduction to the concepts to uncomplicate the learning process when implementing a business intelligence program.

Over a relatively long lifetime (7 years), the current edition of book has received numerous accolades from across the industry for its straightforward introduction to both business and technical aspects of business intelligence.

As an author, David Loshin has a distinct ability to translate challenging topics into a framework that is easily digestible by managers, business analysts, and technologists alike. In addition, his material has developed a following (such as the recent Master Data Management book) among practitioners and key figures in the industry (both analysts and vendors) and that magnifies our ability to convey the value of this book.

How can a manager transform a company’s wealth of information into profits? The answer lies in this book. Business intelligence (BI) is the sum total of best practices, tools, methods, and processes used to transform an organization’s data into actionable knowledge. Written by an expert in data management and knowledge discovery to enhance business applications, Business Intelligence, Second Edition: The Savvy Manager’s Guide outlines the technical, management, and political issues for building a successful business intelligence and information exploitation program from the basics of a BI plan to the actual use of discovered knowledge.

Business Intelligence, Second Edition: The Savvy Manager’s Guide:

  • Provides clear explanations without technical jargon, followed by in-depth descriptions.
  • Articulates the business value of new technology, while providing relevant introductory technical background.
  • Contains a handy quick-reference to technologies and terminologies.
  • Guides managers through developing, administering, or simply understanding business intelligence technology.
  • Bridges the business-technical gap.
  • Is Web enhanced. Companion sites to the book and series provide value-added information, links, discussions, and more.

Following the footsteps of the first edition, the second edition of Business Intelligence is a full overview of what comprises business intelligence. It is intended to provide an introduction to the concepts to uncomplicate the learning process when implementing a business intelligence program.

Over a relatively long lifetime (7 years), the current edition of book has received numerous accolades from across the industry for its straightforward introduction to both business and technical aspects of business intelligence.

As an author, David Loshin has a distinct ability to translate challenging topics into a framework that is easily digestible by managers, business analysts, and technologists alike. In addition, his material has developed a following (such as the recent Master Data Management book) among practitioners and key figures in the industry (both analysts and vendors) and that magnifies our ability to convey the value of this book.

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